SPIRIT AND SIN
Spirit and Sin is running it straight. With its mission to create “Samoan Luxury” Founder Alesana Pereira juxtaposes his Samoan ancestry and Wellington up-bringing, with his travels through London, Europe & Canada - to make Spirit and Sin a unique imprint in the world of fashion. In a world of brands popping up left right and centre, it’s inspiring to see something with such an obvious style and set of references pointing to the Pacific. My favourite pieces are the “I am not perfect but I am Samoan” tee and the Samoan Flag Knit, but don’t take my word for it, both Jayson Tatum and Kyle Kuzma have a few pieces on rotation post game. Their pop up in Auckland city came just in time for the drop of their 2024 Summer Collection. Expect to start seeing more and more S&S around